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Coolstra, a group brand under Mukunda Foods, specializes in providing innovative cooling solutions for the food industry. Recently, Zomato made a strategic investment in Mukunda Foods, emphasizing the importance of technology in enhancing food service operations.
The primary objective was to generate inquiries for Coolstra, leveraging Zomato's investment to attract interest from restaurant owners,
cloud kitchen operators, and franchise owners.
We conducted thorough research to identify the characteristics and needs of our target audience. This understanding allowed us to craft a compelling marketing strategy that resonated with our potential customers.
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